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  2006 Spring Meeting  
       
  Breakout Sessions  
       
   

Residential 13 SEER and Code Changes

 
    Whole way of doing business is going to be different!  
   
  • How you will outsell your competitor’s technicians
  • How to price and market 13 SEER
  • Tips on matching and sizing equipment
  • Key changes inspectors are being taught to look for
  • What your unprepared competition will trip over
 
       
    Keys to Residential Revenue Generation  
    Generate more money with the same amount of effort!  
   
  • Why understanding Gross Margin Dollars per Hour is critical
  • Proven methods to increase average ticket per call
  • Keys to selling ancillary products
  • Strategies for prospecting, marketing and advertising
  • Designing a system of lead generation and tracking
  • Flat rate pricing made easy utilizing EAI system
 
       
    Managing for Success with Financial Metrics  
    (from both the commercial and residential perspectives)  
   
  • Methods of collecting and analyzing data
  • How to analyze your Profit & Loss statement
  • Using a daily snapshot report to manage profitability
  • Key indicators of success – or danger!
  • Review of industry standards
 
       
    Technology Review for HVAC Contractors  
    Focused on using technology to improve results  
   
  • Review new and existing technology tools
  • How to improve efficiency, safety and the bottom line
  • Products you should implement first
  • Items to be covered include: GPS, dispatch modules, software, blackberries, part procurement, automated purchase orders, phone systems and drive cams
 
       
    The New Era of Retrofit, Project and Design/Build Sales  
    The same old sales approach won’t cut it anymore!  
   
  • Using a thorough sales process
  • Dealing intelligently with higher-level decision makers
  • The impact that code changes will have on load calcs, expansion valves and design
  • Successful negotiation strategies
 
       
    Keys to Commercial Service Agreement Sales  
    The Life-Blood of Commercial Service Companies  
   
  • Developing an organizational structure that encourages selling service agreements
  • Tools to sell more profitable service agreements
  • How to forecast and manage service activity
 
       
    Becoming the Indoor Air Quality Leader in Your Area  
    Why you must be a player in this high margin arena  
   
  • Selling IAQ to your employees and customers
  • Learn to “Feed the Machine”
  • How to close over 80% of your leads
  • Integrating IAQ into your sales process
  • Where to obtain high-quality training and support